Global brand lead cell therapy - cdi - m/f

Qui sommes-nous ?

Pierre Fabre est le 2ème laboratoire dermo-cosmétique mondial, le 2ème groupe pharmaceutique privé français et le leader des produits vendus hors prescription dans les pharmacies en France.

Son portefeuille compte plusieurs franchises médicales et marques internationales dont Pierre Fabre Oncologie, Pierre Fabre Dermatologie, Eau Thermale Avène, Klorane, Ducray, René Furterer, A-Derma, Naturactive et Pierre Fabre Oral Care.

Implanté depuis toujours en région Occitanie, fabricant plus de 95% de ses produits en France, le groupe emploie près de 10 000 collaborateurs dans le monde et distribue ses produits dans quelque 130 pays. Pierre Fabre est détenu à 86% par la Fondation Pierre Fabre, une fondation reconnue d’utilité publique, et secondairement par ses collaborateurs à travers un plan d’actionnariat salarié.

En 2021, Ecocert Environnement a évalué la démarche de responsabilité sociétale et environnementale du Groupe selon la norme ISO 26000 du développement durable et lui a attribué le niveau « Excellence ».

Pierre Fabre est reconnu comme l’un des « Meilleurs Employeurs du Monde 2021 » par Forbes. Notre groupe est classé dans le Top 6 de l’industrie cosmétique et dans le Top 7 de l’industrie pharmaceutique dans le monde. Nous sommes convaincus que notre engagement et notre passion font préserver notre indépendance et vivre notre raison d'être.


Votre mission

Au sein de la BU Pharma et de la Franchise Oncologie, vous rejoignez l'équipe "Cell Therapy".

Your role within a pioneering company in full expansion

In the Pharma Business Unit & Oncology Franchise, you integrate the global cell therapy team, under the responsibility Global Head of Cell Therapy.

This team is responsible for a breakthrough therapy and the first allogenic T-cell immunotherapy targeted against EBV, for the treatment of rate type of lymphoma called EBV+ PTLD.

In this team, the global Brand Lead will be responsible of developing the global commercial strategy and ensure the implementation of the marketing strategy and related tactics. To reach your objectives, a strong cross functional work is necessary, both at internal level with the cell therapy Global Team (Medical affairs, market access, market intelligence, RWE, Regulatory & Supply) the local teams (country product managers & Business Unit directors) but also externally with our providers and KOL.

DETAILED MISSIONS

* Define and lead the global brand strategy for the cell therapy across priority markets
* Lead the development of the global integrated brand plan, co-constructed with brand team
* Lead a cross-functional global brand team, aligning stakeholders across functions
* Lead annual brand forecasting, budget and long-range planning processes
* Set-up & coordinate congress activities as planned in global plan (marketing adboards, congresses, training)
* Implement the commercial & marketing brand plan at global level
* Work closely with market intelligence teams to gather relevant insights on our markets and monitor performance with related tools (forecasting, dashboard, KPI)
* Interface between global and local marketing to optimize collaboration and ensure orchestration of global & local tactics in key countries to maximize customer centricity and optimize HCP journey
* Implement best practices by pushing forward successful local initiatives to other countries and support their execution

* Set-up Marketing advisory board to gather insights from physicians
* Training: support the team for the update & implementation of the training elements for commercial forces
* Be responsible if needed as a “case manager” to manage any request in the platform, from request to lot order


Qui êtes-vous ?

Your role within a pioneering company in full expansion

Experience:

* Extensive experience in marketing, ideally on a global and local level
* In depth knowledge in defining and measuring KPIs for marketing tactics
* Experience in leading cross-functional and cross-global & local teams
* Creating, managing, implementing, and monitoring projects
* Experience in a highly scientific area, preferably in hematology, oncology or rare disease

Skills:

* Transversal leadership skills to align global & local teams on strategy & tactics define by global brand team
* Ability to lead and motivate teams
* Takes initiative, is result oriented and can drive teams to excellence in execution
* Emotional intelligence, ability to actively listen
* Excellent communication and stakeholder engagement skills
* Excellent presentation skills to internal and external audiences
* Demonstrated collaborative attitude, open-minded, agile, pragmatic and flexible

Nous sommes convaincus que la diversité est une source d’épanouissement, d’équilibre social et de complémentarité pour nos collaborateurs, nos offres sont donc ouvertes à toutes et tous sans restriction.