Chez Lacoste, nous nous engageons à faire de l'égalité des chances une réalité.
Héritée de notre vision unique du fashion-sport, l'égalité des chances nous fait avancer et nos méthodes de recrutement suivent cet engagement en valorisant avant tout les compétences et en accueillant tous types de talents.
Nous nous engageons à favoriser un environnement inclusif où l'élégance va au-delà du style et où chacun/e d'entre nous a la possibilité de réaliser son plein potentiel. The role of the Commercial Assistant H/F is to help defining and executing the distribution strategy across specific EMEA markets under joint ventures or distribution partnerships. She/He is assisting the commercial team in their day-to-day missions, while being a key contact to internal and external partners to follow-up closely on existing distribution network, and new stores development plan.
She/He is a key element to help preparing all necessary supports for business reviews, monthly meetings, and budget presentations.
The scope is the JV and Partners EMEA markets.
Main activities :
Business reviews support :
· Data analysis through Excel
· Helping structuring the PowerPoint presentations for business reviews with partners, or internal presentations for monthly meetings
Retail network performances :
· Sell-out analysis of franchise stores / partners stores via internal applications (QlikSense) or via partners' local reporting
· Follow-up on key performance indicators (traffic, conversion rate, UPT, ATV)
· Product analysis to identify the strongest/weakest product categories
· Help define the replenishment opportunities alongside the partners
Market studies :
· Markets mapping of Lacoste's retail, wholesale, outlets, e-com existing distribution
· Benchmark of the competition's retail development and current presence across EMEA region
· Market analysis (demography, economics)
People cross management :
· Empower local teams to become strong brand ambassadors,
· Develop the ability of our Partners teams to drive growth.
· Build a strong partnership with Lacoste HQ support functions (Retail, IKA, Architecture & Design, Visual Merch, legal and supply)
· Feel free to bring new ideas
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